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3 Unique Promos That Will Capture Attention

March 7th, 2012

It’s hard to come up with new marketing ideas half the time. Consequently, you can fall into the trap of using the same promotional items time and time again, no matter what kind of project you are working on.

With that mind, this blog post is designed to get you thinking in a different direction, perhaps in such a way that is uncomfortable for you. People are creatures of habit and typically avoid uncomfortable situations. But sometimes you have to move away from your comfort zone and start moving in a different direction no matter how hard it may be.

Think about your average customer…what they do on a daily basis…and how you can either make their life easier, more enjoyable or save them time or money. Then create and execute a marketing plan that incorporates promotional products that will achieve one or a combination of the aforementioned.

For example, let’s say you’ve been in business since the mid-1990s. With respects to promotional products, all you’ve done are pens, tote bags, business card magnets and coffee mugs. While there is nothing wrong with these promos, chances are your competition is doing the same thing, which means it’s harder for you to stand out at the end of the day.

So take a different approach and use your imagination in such a way it will help your customer base remember your business, and the services or goods you offer. If you sell airplane instruments then put your logo on a propeller letter opener that will stay on your customer’s desk. It not only looks cool, but it is functional as well. Plus, they will see it every day…multiple times a day. To me, that’s better than an inexpensive plastic pen that will most likely end up in a drawer with a bunch of other pens.

Here are three promotional products that will get you thinking in a different direction:

Magnetic Butt Desk Set 

Promotional desk real estate

This unique desk set (think conversation starter) features a tape dispenser, pen and notepad holder with paperclip container. It’s not the least expensive promo around, but it may not be for every one of your clients anyway. This desk accessory is a classic example of why it’s a good idea to mix up your purchases.

Arrives in a white gift box. Size: 5-3/4” W x 1.5” H x 6” Dia. QTY starts at 50 pcs. Priced as low as $9.15 each.

Desk Daisy 

Promotional desk accessory

Here’s a different looking promotional product you can put your logo on. The petals are actually paperclips that cling to magnets in the center of each flower, which also has bendable stems. This interactive promo will not be thrown away, which means your logo will be staring your customers in the face day after day. Of course, you should probably reserve an item like this for women, which goes without saying.

Size is 4.5” W x 4” H x 2.5” dia. Min QTY is 50 pcs. Priced as low as $13.26 each.


USB Desktop Fan 

Desktop fan

Great desktop item everyone will enjoy. This desktop fan features soft EVA blades, abs plastic, computer powered via usb port or by batteries (not included). Size: 6” W x 11-3/8” H. Min QTY starts at 50 pcs. Priced as low as $11.22 each.

These are just three different ideas meant to get your creative juices flowing. For more off the cusp promo ideas feel free to contact a promotional products specialist by calling (866) 751-PROMO today. We’ll send you a custom catalog based on your project requirements or suggest some alternatives that will work for you.

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